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/ Case Study Visual & Graphic Design

LOGOPED MECHO PUH

An editorial voice cast in ink, paper and pace.

Role

UIUX & Branding Identity

Client

LOGOPED MECHO PUH

Timeline

Sep — Dec 2019

Tools

Figma · Illustrator · Photoshop

CHICKEN SNACK

/ Creative Process

The brief.
The solution.

01 — Context

The brief.

Boryana Murgina is a dedicated speech-language pathologist committed to helping children and adults develop clear communication and confidence. To expand her practice and connect with families, she partnered with us for an end-to-end brand creation — requiring a warm visual identity, a patient-friendly website, and consistent social media management to establish a strong, trustworthy online presence.

02 — Strategy

The solution.

We developed a warm, approachable brand ecosystem built around a meaningful logo mark, soft color tones, and clear typography. To support her practice, we designed an intuitive, patient-centered website and established a consistent social media management system — combining educational content with engaging visuals that build genuine trust with parents and clients.

/ Visual Showcase

The
presentation.

Cover system — Issue 01 through Issue 03.
01 — Web Platform — Structured desktop experience highlighting speech therapy services, approach, and resources.
Spread grid — 12 columns, one voice.
02 — Brand in Context — Realistic environment presentation showcasing the identity applied to physical practice touchpoints.
Feature opener — typographic anchor.
03 — App UI — Three mobile layout explorations.
Photography direction — studio portraits.
04 — Mobile UI Workflow — Figma workspace preview detailing the mobile layout design, components, and user journeys.
Interior spread — essay format at scale.
05 — Social Presence — Dual mockup showcase of branded social media posts.
WEBFLUX

/ Next Project

WEBFLUX

CMS · 2025

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